Vol. 6, Issue 1, 1998April 01, 1998 AEST
Demarketing Services Strategic Management, Tactical Response or Necessary Evil?
Demarketing Services Strategic Management, Tactical Response or Necessary Evil?
Joanna Peters,
Peters, J. (1998). Demarketing Services Strategic Management, Tactical Response or Necessary Evil? JANZSSA - Journal of the Australian and New Zealand Student Services Association, 6(1), 80–90.